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DASHBOARDS & DATA VISUALS

First understand how and when people intend to use information

WU Dashboards: Weather information on the WU site dashboards was previously unorganized, leaving users to hunt and piece together relevant data for decision making purposes. Upon talking to both users and internal team members, several common use patterns emerged. We aggregated the disparate information into dashboards which gave summaries at-a-glance, with more intricate details lower in the visual hierarchy. A new history dashboard, trends viewer, health dashboard, and a precipitation start/stop page have been tremendously helpful in bringing together information for people.

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Data Visualization: While working on and testing the display of weather data, these are a few things  that were discovered:

  1. Creating useful tools or graphics only comes after developing an understanding of how and
         when people intend to use the given weather  information.
  2. Data is often more easily understood when shown in comparison to a secondary set of data.
  3. Interactive infographics allow for both the presentation and exploration of the data. They also
        tend to be more engaging than static infographics.

 

As a result of these discoveries, we developed…

Wunderstation App: a data-heavy information browser, focused on the needs and desires of weather station owners, but with a friendly enough overview for casual users as well. The UI used a movable, card-based system for flexibility, which had seen success in the WU iPhone app. In keeping with infographic vision, a combination of visual data (primary) and quantitative data (secondary) were used in the app.

The WUnderstation App had over 100,000 downloads in its first week and currently has a 5 star app store rating. More information on the Wunderstation can be found HERE.

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Weather Wearables: Wearable smart devices presented an opportunity for alert-driven interaction, that could save someone from unexpected weather—A high-value desire of users. The form factor, a small square or circle, presented a challenge for providing relevant information. Infographic visualization of data was key for understanding data at a glance, but required balancing useful amounts with an appropriate timescale into as few user actions as possible. Sample user flows were explored, as a way to inventory the steps needed to accomplish a task and to find opportunities to clarify the path, before committing to UI development.

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CLIENT: WEATHER UNDERGROUND  //  ROLE: DESIGNER, UX RESEARCHER